Penny Lane Childcare Center a beacon of positivity

Alexandrea Galleur, the founder and CEO of Penny Lane Childcare in Rogers, worked in the childcare industry before opening her own center. At the age of 20, she decided she wanted to help parents and give them a safe place for their children, at an affordable rate. She opened Penny Lane Childcare Center in May of 2017 and despite the challenges and obstacles in her path, caused by the COVID-19 pandemic of the past two years, her business has thrived.

As other childcare centers have struggled, laid off staff, or shut their doors, Penny Lane Childcare Center has grown tremendously over the past year and continues to reach their goals. Now within a 30,000-square-foot building that Galleur owns, there is room for additional children, however Galleur is reducing her numbers from 167 to 110 children over the next year, so that staff can concentrate on building genuine relationships with its fewer families. Galleur hasn’t been afraid to channel her indefatigable business acumen and scrappy attitude into Penny Lane and has never let go of her kindness model. Her determination and model has helped propel her business into a high-functioning company and it is constantly evolving to keep up with the times, in this uncertain state of the world. Since opening, Galleur has never charged her staff for childcare, as well as paying her staff a salary, instead of an hourly wage. This is a business practice that is being imitated by many other childcare facilities to help retain staff. She is planning to build a 10-unit apartment complex next to the center to offer her staff a safe, convenient, and affordable living option, and knows her competitors don’t stand a chance of offering that option. “In this climate of negativity, I want us to be a beacon of positivity. I want our business to shine”, Galleur said. She continued by saying, “There’s a new childcare competitor opening a couple of blocks from mine, but we’ll just keep doing what we’ve always done, and that is to connect with the community.”

As Penny Lane continues to grow and thrive, they are continually pouring into the community and those around it. Penny Lane Childcare has pumped nearly a half a milliodollars into the local communities in recent years. Galleur has bought several cars for community members, needs for several staff members, paid legal retainer fees, and purchased therapy services for families in her care,who can’t get financial assistance. “We’re more than just a childcare facility. We work to change people’s lives for the better”, Galleur said. She continues by saying, “Being kind is a constant thing, we understand that to make connections with our families, we need to make connections in our community, so we put together food baskets and Christmas toys to help our community out. We also have staged events, such as our laundry-detergent drive to help out the Northwest Arkansas Children’s Shelter. When you use a business like ours, you’re putting money back into the community, not in some out-of-state corporate interest.”

Emphasizing the care of children is most important to Penny Lane Childcare Center. It keeps up with product recalls, lets children play, but also helps them by offering activities that dovetail with their environment, for instance, painting with fall leaves during autumn. This might look like ordinary play, however Penny Lane Childcare Center is dedicated to orchestrating teachable moments, so children build on their skills. Galleur said, “We continue to elevate our care and connect with people because ours is a place where children feel safe and thrive and their parents or caregivers can relax or go to work knowing their children are safe and learning through play.” One need only to look at the children’s endless smiles to know Penny Lane Childcare Center is making connections with them and their families daily.



This article was presented and sponsored by Penny Lane Childcare Center.

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